THE WHAT? Fresh from the success of its Lip Case – a silicone, bubble phone case-cum-lip-treatment-carrier, Rhode has expanded its beauty-on-the-go offer; opening the waitlist for the hotly anticipated Pocket Blush.

THE DETAILS Available in six shades, from Spicy Marg to Toasted Teddy, the stick applicator is designed for cheeks and lips and is buildable; it can also be combined with Peptide Lip Tint for a glossy look or Peptide Glazing Fluid for a glazed finish.

THE WHY? Hailey Bieber’s beauty offer may have started out as a skin care brand but its rapidly becoming known for its make-up.