THE WHAT? Supermodel and entrepreneur Kate Moss has officially launched her wellness brand, Cosmoss, at the renowned Beauty Hall of Liberty department store in London. This marks a significant expansion for the award-winning brand into one of the city’s most iconic retail destinations.
THE DETAILS The launch event saw enthusiastic crowds gather in Liberty’s Beauty Hall, where Moss unveiled the new Cosmoss counter and personally greeted customers. The counter features her brand’s complete range of mindful beauty and lifestyle products. Moss expressed her excitement about the collaboration, highlighting Liberty’s status as a pivotal beauty, fragrance, and wellness hub. Her aim for Cosmoss at Liberty is to provide customers with a unique experience of tranquility and premium wellness.
THE WHY? Lydia King, Liberty’s Buying Director, echoed Moss’s sentiments, noting Liberty’s commitment to promoting British brands and its reputation as a destination for discovering innovative and luxurious products. King emphasized that Cosmoss, with its focus on holistic beauty and well-being, is an ideal addition to Liberty’s curated selection of high-end goods.