THE WHAT? Travis Barker has launched a tattoo care line under his Barker Wellness brand. The Blink 182 singer’s latest product drop comprises a Tattoo Aftercare Balm and Tattoo Butter, respectively designed to support healing and enhance ink’s vibrancy.

THE DETAILS According to a report published by WWD, Kourtney Kardashian’s husband is entering a growing category and is also preparing to enter the Asia Pacific region with his Barker Wellness line.

THE WHY? Barker told WWD, “Given my love for tattoos, the launch of the Tattoo Aftercare Collection was the natural next step for Barker Wellness. I’m excited to provide tattoo enthusiasts with products that reflect both my passion for clean wellness products and my understanding of the art of tattooing. These products offer the best care for your ink, ensuring optimal healing, vibrancy and longevity. I can’t wait for people to experience the difference with Barker Wellness and hope this collection empower people to express themselves through body art.”