TRENDING:
L’Occitane’s Group Travel Retail unit has announced the launch of a second wave of its global OOH brand awareness campaign at international airports for its Sol de Janeiro brand.
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MAC has named Danna Paola as its latest Global Brand Ambassador. The Estee Lauder Companies-owned brand said that the pop star’s make-up style reflected its brand values.
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L’Oréal-owned Lancôme has established a new hotel spa in São Paulo, marking its debut in the Latin American spa market.
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The beauty division of C&A Brazil, Beleza C&A, has teamed up with Perfetti Van Melle. candy lifestyle brand Chupa Chups to launch a new range of bath and body products, according to a report by License Global.
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The Humane Society International has praised regulators for South America’s largest beauty market for ushering in a partial ban on animal testing for cosmetics. Brazil’s National Council for the Control of Animal Experimentation has outlawed animal testing for beauty ingredients with ‘known effects’ and provided for alternative testing methods for ‘unknown ingredients’.
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