THE WHAT? Harry Styles is said to have registered a company covering the perfume and cosmetics sphere, according to a report published by The Daily Mail, quoting Us Weekly as its source.

THE DETAILS The business name is listed as Pleased As Holdings and the nature of business described as ‘wholesale of perfume and cosmetics’. Styles is named as Director alongside his Executive Assistant, Emma Spring.

THE WHY? With tours put on hold by the pandemic, musicians are seeking out alternative sources of revenue.