Little Red Book launches live streaming
Chinese social media and commerce platform, Xiaohongshu (Little Red Book) has launched a live streaming feature, according to a report published by Jing Daily. The site is testing the new function and is said to have invited select influencers to try out the new...
Bring it back: P&G relaunches Oriental Therapy in China
Procter & Gamble has bought its Oriental Therapy brand back and is relaunching the premium skin care line, which is said to be inspired by herbal medicine, in China, according to a report published by WWD. First launched in 2013 but since discontinued, the brand...
Regent Pacific jumps into Asian CBD market with Yooya acquisition
Regent Pacific is set to enter the burgeoning CBD market in Asia with the acquisition of Yooya for US$15 million. Following the acquisition, the e-commerce platform will become the first to focus on the growing market for CBD-based products in Asia. The market is...
L’Occitane debuts digital vending machine for New Zealand
L’Occitane is said to be the first brand to launch a digitalized vending machine in New Zealand, according to a report published by Scoop Business. The natural cosmetics brand’s campaign, masterminded by PRIZM Digital NZ and timed to coincide with Mother’s Day,...
Vogue Australia announces Estee Lauder as partner for Vogue Codes 2019
Vogue Australia has announced that it is to partner with Estee Lauder, Westpac and Audi for its Vogue Codes 2019 event, according to a report published by Mumbrella. The magazine publisher and its partners will host a series of events designed to champion female...
L’Oréal to bring acne app to Alibaba’s platforms
L’Oréal is to launch its ground-breaking acne diagnosis tool in China on Alibaba Group’s platforms. The Effaclar Spotscan will make its debut on Alibaba’s Tmall and Taobao e-commerce apps in June, according to a press release from Alibaba Group. “L’Oréal Group has a...
Amazon admits defeat in China? Rumors swirl around withdrawal
Alibaba and JD.com’s dominance over the Chinese e-commerce market looks to be secured as rumors are swirling around a withdrawal from Amazon. According to a report published by the Drum, the US online shopping behemoth is expected to confirm its intention to pull out...
Alibaba’s Taobao reports livestreaming beauty boom
Alibaba’s Taobao is predicting that livestreaming will be the next big thing in e-commerce. The e-commerce giant reports, quoting figures from Deloitte, that China is the largest livestreaming audience in the world, at 456 million people, with the medium racking up...
Beiersdorf names first cohort of K-beauty start-ups for incubator program
Beiersdorf has announced the five K-beauty start-ups it has selected for its Seoul-based accelerator program, according to a report published by The Investor. The German manufacturer of Nivea will welcome Internet of Things specialist Reziena, Glowhill brand owner...
Shiseido cosies up with Alibaba to grow Chinese business
Shiseido’s China subsidiary has signed a Joint Business Plan with Alibaba Group aimed at strengthening their cooperation. The J-beauty brand has also set up a Shiseido X Alibaba Strategic Development Office in Hangzhou, China – making it the first cosmetics company in...
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